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Sthirta Netra

Sthirta Netra — Policy Persistency Analytics

Challenge addressed

Policy lapses and weak persistency erode long-term value, requiring predictive retention outreach

What this tool does

A persistency analytics assistant for LIC marketing and CRM teams. It analyses lapse patterns by product, channel and geography, scores policies at revival risk, designs premium-reminder and revival campaigns, and tracks 13th and 61st month persistency gains.

Are you from Life Insurance Corporation of India (LIC)?

We will deploy this tool for your office free of charge — built, tested and handed over, with training for your team.

Contact the project team

Contact the project team

For ministries, departments and public bodies — and for anyone reporting a correction.

Please do not send citizen data, Aadhaar numbers or any personal identifiers. We use your details only to reply to this enquiry.